Privacy
Privacy
Last updated: 28 August 2026. Conversion is in-tab. This page is the policy, not a slogan.
Summary
Shift converts images in your browser. Files you drop are not uploaded to Ultimatum for processing. There is no Shift account and no gallery. Close the tab and the working copies are gone.
What we process
- Selected files stay on the device. Decode/encode use ImageBitmap, Canvas, and a WASM AVIF codec fetched as a static asset from this origin when needed. We do not receive the pixels.
- Hosting logs: Vercel may log IP, user-agent, and URL paths. Those logs are not your photos.
- Advertising: Advertising partners (e.g. Google AdSense, publisher ca-pub-7636435144500691) may set cookies or similar storage after the site is approved, for ad serving and measurement. Ads are not fed your images. See Google Privacy & Terms.
Cookies and ads
Shift itself does not need a cookie to convert. When ads are live, Google may use cookies or similar storage for ad serving and measurement. You can adjust ad personalization at adssettings.google.com. Placeholder ad slots on this site are not trackers.
What we do not do
- We do not upload, store, or sell your photos.
- We do not require an account to convert.
- We do not use your files to train models.
- We do not add watermarks.
- We do not send GPS or EXIF to a map API — Shift is not a metadata viewer.
Contact
Privacy questions: Contact or ultaultimatum@gmail.com.